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This web site states the following, "Join the Cool It Comfort Club for the savings." Our analyzers noticed that the web site also said " Discount pricing, schedule priority, extended warranty, annual check-ups-all for 13." The Website also said " Furnaces, boilers, and heat pumps are the primary methods of choice for heating homes and businesses. Each heating system has its own benefits, and a service professional at Cool It can help you to identify which heater is right for your particular space." The website's header had thermostats as the most important optimized keyword. It is followed by wallingford, air conditioning repair, and media which isn't as ranked as highly as thermostats. The next words coolithvac.com uses is air conditioning efficiency. air conditioning maintenance was included and will not be viewed by search engines.